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Brand Development - Mott Community College Culinary Arts Institute

Role

Brand Strategist and Project Manager
Copywriter and Designer

Project type

Brand Development

Original development of brand - logo, narrative, and presentation - for a newly established institute. It needed to pay homage to the main college brand, while still having its own identity. The Institute had a coffee shop, brunch eatery, and full service dinner restaurant one the premises that shared the branding, adding to the complexity of the design challenge.

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